Sime Darby Motors gives back to the environment with a new ‘Seeds of Sustainability’ initiative.

In a world where environmental concerns have taken center stage, corporations are stepping up to the plate to make a difference. Sime Darby Motors, Retail and Distribution Malaysia, recently launched its ‘Seeds of Sustainability’ initiative, marking a significant commitment to fostering environmental preservation and sustainability. This initiative is a testament to the company’s dedication to Environmental, Social, and Governance (ESG) principles, aligning with their goal of making sustainable choices more accessible in Malaysia.

Planting the Seeds of Sustainability

The ‘Seeds of Sustainability’ initiative brought together over 100 dedicated employee volunteers at the picturesque Sepang Gold Coast. Their mission? To plant more than 50 Casuarina saplings along the shoreline, aiming to strengthen the coastal ecosystem while beautifying the area. But this initiative went beyond just planting trees.

Jeffrey Gan, the Managing Director of Retail and Distribution, Sime Darby Motors Southeast Asia, Hong Kong, and Macau, emphasized the company’s commitment to sustainability, saying, “In line with our pledge to forge a sustainable future, our ‘Seeds of Sustainability’ initiative provides a platform for employee volunteerism in contributing to environmental preservation, alongside instilling a strong ESG mindset.” Mr. Gan also shared insights into the company’s strategic plans, which include the promotion of electric vehicles (EVs) in Malaysia, thus supporting the nation’s decarbonization objectives.