MEDIA

RANGER AND MUSTANG CAPTURE THE HEARTS OF MALAYSIANS AT iCAR ASIA PEOPLE’S CHOICE AWARDS 2017 

  • Sime Darby Auto Connexion announces iCar Asia People’s Choice Awards 2017 win for Ranger and Mustang  
  • The iconic Ford Ranger bags the favourite ‘Pickup of the Year’  
  • The legendary Ford Mustang beats two others for the ‘Performance Car of the Year’  

PETALING JAYA, 30 November, 2017 - Sime Darby Auto Connexion (SDAC), the sole distributor of Ford in Malaysia is delighted to announce a double win at the iCar Asia People’s Choice Awards 2017, for the iconic and multiple award winning Ford Ranger and the all-American Ford Mustang as the favourite ‘Pickup of the Year’ and ‘Performance Car of the Year’, respectively!
 
Dubbed the Oscars of the automotive industry, the iCar Asia People’s Choice Awards 2017 bestows the highest accolade to the crème de la crème in the automotive industry.

“We are extremely proud that both our cars are visibly the favourites and won the hearts of Malaysians nationwide,” said Syed Ahmad Muzri Syed Faiz, Managing Director, Sime Darby Auto Connexion. “We want to thank all Malaysians for their votes and support for the brand as we make the effort to engage our fans every step of the way.”

The Ford Ranger is well known for its unrivalled safety features and smart technologies designed to bulldoze through any challenges thrown at it, especially with its best-in-class payload, water-wading and towing features. The legendary Mustang meanwhile makes a powerful impression and delivers an exhilarating ride in full throttle with heart-pounding performance. Its 5.0L V8 engine produces 416 PS of power and 530 Nm of torque!

“The iCar Asia People’s Choice Awards gave Malaysians a chance to voice their opinion and express their perspective and perception of the cars launched in 2017, whether based on their own experience, price point, car design or even what they perceived about the car brands and models available in the marketplace,” explained Hamish Stone, iCar Asia’s Chief Executive Officer.

Although this is the third consecutive year that iCar Asia has hosted the awards, 2017 marks the first year the winners in the 18 categories were purely chosen by Malaysians themselves via an online voting poll carried out from 12 October till 1November 2017.

For more information on our cars visit our newly launched multilingual website available in Bahasa Malaysia and Simplified Chinese at www.sdacford.com.my, and check out the chatbot (English), which will provide you with a wholesome customer experience. Otherwise, swing by your nearest Ford showroom today.


About Ford Motor Company
Ford Motor Company is a global company based in Dearborn, Michigan. The company designs, manufactures, markets and services a full line of Ford cars, trucks, SUVs, electrified vehicles and Lincoln luxury vehicles, provides financial services through Ford Motor Credit Company and is pursuing leadership positions in electrification, autonomous vehicles and mobility solutions. Ford employs approximately 203,000 people worldwide. For more information regarding Ford, its products and Ford Motor Credit Company, please visit www.corporate.ford.com.

About Sime Darby Auto Connexion
Sime Darby Auto Connexion (SDAC) is a wholly-owned subsidiary of Sime Darby Motors Division. In operations since April 2008 following a restructuring of Sime Darby’s motor business, SDAC has been the sole distributor for Ford in Malaysia and currently manages the brand exclusively in the various parts of the value chain such as importation, distribution and retail.

Issued on behalf of Sime Darby Auto Connexion (SDAC) by Pat-Lin Communications Sdn Bhd. For further information, please contact Jana Ponnudurai at 03-7660 0400 ext 514 / 012 250 4103 / email jana@patlin.com.my, or Chan Wen Hui at 03-7660 0400 ext 519 / 012 476 1619 / email wenhui@patlin.com.my.

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